New London Architecture

Kate Peers

Strategic Lead for Campaigns

Sport England

Kate Peers
Kate Peers is Head of Campaigns – Strategic Lead at Sport England where she develops and promotes insight-driven behaviour change campaigns, including award winning This Girl Can which aims to build women and girls’ confidence to be active, regardless of shape, size and ability. Kate has also led marketing campaigns across the private and charity sectors, and recently completed a master’s degree in Gender Studies with a particular focus on the agency of girls and their participation in sport.

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Kate Peers

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