Alexandra Notay is Placemaking and Investment Director at Thriving Investments (formerly PfP Capital) the fund and asset management arm of Places for People Group, overseeing a UK-wide residential strategy. She has 19 years’ strategic advisory and investment experience having worked extensively across four continents and is an internationally recognised expert on housing policy, placemaking and ESG.

Alex is a published author and editor of over 30 books and reports on real estate including the renowned ULI UK Best Practice Guide on Build to Rent (2014, 2016). Alex is Chair of the British Property Federation (BPF) working group on residential ESG, former Vice-Chair of the ULI UK Residential Council and currently serves on BPF’s Sustainability and Build to Rent Committees and AREF’s ESG / Impact Investing Committee. She is also a Non-Executive Director of essensys plc, Co-Chair of the Creative Land Trust and an Independent Commissioner on the UK government’s Geospatial Commission where she chairs the Property workstream and the National Land Use Data Programme.

With a reputation for being ‘abnormally energetic’, Alex is passionate about enabling tangible social impact through innovation and collaboration as well as mentoring the next generation of diverse talent.