ICONSIAM transforms the Bangkok Chao Phraya riverfront into a new global attraction forThailand.The project includes a contemporary shopping mall, luxury retail mall, 3,500 seat auditorium and two waterfront residential towers. The London-based interiors team developed a narrative based on the lotus flower and Chao Phraya River — the river inspired the fluid forms that wrap around the internal retail buildings, whilst the cladding design is influenced by the lotus flower.To date, it has won ‘Best Store Design of theYear’ at the World Retail Awards 2019 and ‘Best Shopping Centre’ at MAPIC 2019. 

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