Mercedes-AMG World of Performance is a 45,000 m² motorsport destination positioned alongside the Speed Park Track in Qiddiya City that is set to deliver a global benchmark for entertainment.

Mercedes-AMG World of Performance will be a flagship attraction in Qiddiya City, KSA, spanning 45,000 m² over nine floors and featuring 20+ interactive motorsport-inspired exhibits. Positioned alongside the Speed Park Track, one of the world’s fastest circuits, the design fuses the dynamism of motorsport with architectural storytelling to deliver a place of exploration and cultural engagement. An integrated network of streets interact with the track, offering vibrant social spaces where visitors can stroll, dine, and immerse themselves in the culture of performance. Set against the Tuwaiq Mountains, the centre establishes a global benchmark for entertainment and cultural engagement.