Mark Williams

Deputy Chief Executive

Expert panel member

Mark has been at Heart of London Business Alliance for nearly 6 years, originally leading the destination marketing team, and now as Deputy Chief Executive.

Mark leads on the strategic delivery in relation to the West End as a destination, including international marketing and cultural event campaigns, development of the cultural, tourism, ENTE and placemaking strategies, the data and insights team, and the inward investment programme. As part of this role, he sits on the London Tourism Advisory Board.

Prior to working at Heart of London, Mark had a 17 year career working in the field of events and evening night time economy venues in London, Manchester and internationally.

Latest contributions

Culture, Education & Health, Housing, Industrial & Logistics, Net Zero, Planning, Technical, Transport & Infrastructure

14 January 2025

Expert Panels 2024 Summaries

As we kick off 2025 Expert Panels, panel chairs share summaries, recommendations, reflections and key findings from across the 2024 meetings, visits and debates.

Placemaking

15 July 2024

Art to activate public spaces

Mark Williams, Deputy Chief Executive at HOLBA, highlights their Art of London initiative's success in revitalising West End’s as featured on the Public London Publication.