New London Architecture

Hotels & Hospitality

Trends and design innovations in London’s hospitality sector

What are the key issues to address when planning hotel development in London? How can London provide additional affordable hospitality to enhance the capital’s tourism offer? What can planning authorities and hotel operators do to ensure the contribution of hotels to their local areas? What are the wider policy changes needed to ensure the sustainable growth of London’s hotel sector?

This NLA year-round programme examines the changing landscape of London’s hotel sector, investigating the current threats to the sector and exploring best practice solutions to meet changing demands. Focusing on hotel’s design, particularly on their social spaces, we explore how hotels can make the city more open and welcoming to both visitors and locals.

  • Annual ‘state of the sector’ briefing on trends, figures and threats 
  • Hotels / Work — Exploring synergies with WeWork model providing spaces to live, work and play 
  • Hotel Conversions — adapting heritage buildings for use as hotels 
  • Flexibility — future repurposing of hotels and potential links to PRS and student accommodation sector 
  • Planning and local authorities 
  • Key hospitality project updates

  • Let’s talk hotels, Evening Seminar, February 2020 
  • New urban hubs, Study Tour, August 2020

  • London’s Hotels: expanding social spaces, Breakfast Talk & Research Launch, December 2019 
  • The Future of Hotels: challenges and opportunities, Think Tank, July 2019 
  • Checking in: London hotel update, Breakfast Talk, December 2018 
  • London’s Hotel Sector — responding to change, Breakfast Talk, November 2017 
  • 5 Start Hotel showcase, Breakfast T alk, September 2015

  • London’s Hotels: Expanding Social Spaces, Research Paper, December 2019

Programme Champion

Sponsorship Opportunities

There are opportunities to become either a Champion or Supporter of this programme. To find out more about how you could get involved in the events and output across our platforms please get in touch with the Membership Team via

Prices start from £4,250 + VAT for 12 month support. 


Hotels must forge connections with local communities


Hotels must forge connections with local communities

London’s hotels should concentrate on forging connections with their local communities – becoming the ‘pubs’ of their ar...

London's Hotels: expanding social spaces


London's Hotels: expanding social spaces

This report looks at what lessons can be learnt from these spaces in hotels and how such spaces contribute to the city a...

Let's talk hotels


Let's talk hotels

19 February 2020

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